100+
SHGs & FPOs partnered
1000+
Farmers & Weavers Empowered
100%
Natural & Authentic Products
About Us
At Divavi Gaon Ka Bazaar, we bring the heart of rural India to urban homes. Our journey is rooted in empowering farmers, SHGs, weavers, and artisans by helping them turn their skills into sustainable livelihoods. From natural foods to handmade crafts, every product tells a story of care, tradition, and community. We support rural producers with better packaging, logistics, branding, and digital tools to ensure they thrive in modern markets. More than a marketplace, Divavi is a movement building trust, creating opportunities, and connecting villages to cities through products made with love, honesty, and a deep respect for heritage.
What We Do

Customer Acquisition
We enable rural enterprises, FPOs, SHGs, and emerging startups to access broader markets and connect directly with their target customers. Our services...

Product Promotion
We provide strategic support to FPOs, SHGs, artisans, and weavers to strengthen the promotion of their products in competitive markets. Our services...

Technology Assistance
We offer dedicated technology assistance to farmers, SHGs, weavers, and artisans to make their farm and non-farm products more affordable, accessible, and...

Rural Employment
We promote rural employment by educating and skilling local youths and women to become village level entrepreneurs who play a key role...

Product Manufacture
We strengthen rural value chains by facilitating efficient and reliable raw material supply linkages for product manufacturing. Our services connect farmers, FPOs,...

Certification
We offer end to end testing and certification services to help rural enterprises, FPOs, SHGs, and startups ensure their organic agricultural produce...
Our Story
We believe that every village holds a story worth telling and every handcrafted product deserves a place in urban homes. What began as a small initiative to support farmers, SHGs, weavers, and artisans has evolved into a mission to connect rural India with mainstream markets, ensuring fair recognition and returns for grassroots producers.
From traditional turmeric growers and women led SHGs to skilled weavers, we work closely with communities, enabling them with technology, smart logistics, and improved packaging. Every product we deliver, be it cold pressed oil, honey, or a handcrafted stole carries a promise of quality, dignity, and impact. Divavi is not just a marketplace; it is a platform that builds bridges between rural creators and urban consumers, tradition and innovation, authenticity, and aspiration. Through trust, transparency, and collaboration, we aim to make rural India visible, valued, and vibrant.

Awards & Recognitions
A Proud Milestone in My Journey as a Founder
One of the most meaningful moments in my entrepreneurial journey came, when Divavi–Gaon Ka Bazaar received an Appreciation Certificate from...
A Personal Milestone in Shaping India’s Millet Movement
Being invited by CSIR–NIScPR as a stakeholder in the Expert Review Meeting on the Millet Industry at IARI Pusa Campus...
Honoured with Award by Hon’ble Chief Minister of Uttarakhand
A truly humbling and proud moment for me as Founder Divavi Gaon Ka Bazaar, honoured with award by the Hon’ble...
Recognised by the Department of Horticulture & Farmers Empowerment
Recognition by the Department of Horticulture & Farmers Empowerment, Government of Odisha, marks a significant professional milestone and a deeply...
Powering Progress Through Partnerships
Resources
Our Team
Behind Divavi Gaon Ka Bazaar is a passionate and diverse team working together to uplift rural communities. Our initiative is supported by strategic advisors, scholars, researchers, and technocrats who bring expertise in agriculture, logistics, and digital innovation.
Read MoreMeet Our Changemakers
Our true strength lies in the hands and hearts of our changemakers the farmers, women-led Self-Help Groups (SHGs), artisan collectives, and Farmer Producer Organizations (FPOs) who bring rural India to life.
Read MorePrograms
At Divavi, our programs are rooted in empowering rural communities through market-ready solutions, branding, and capacity building. From training SHG women in Jharkhand to create export-ready sweets under SonChiraiya, to supporting Uttarakhand’s local producers under the Gullak initiative with packaging and storytelling for apple chutney and Badri ghee, we champion grassroots entrepreneurship. Through initiatives like the International Year of Millets, we helped rural women turn traditional knowledge into value-added millet products. At national platforms like G20 and AgriStartup Conclave, we proudly showcased these authentic creations. Each program reflects our mission: to build livelihoods by taking local voices and products global.
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Grains & Pulses
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Honey & Natural Sweeteners
Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry’s standard dummy text ever since the 1500s, when an unknown printer took.
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Get in touch
Contact Us
Shop No. 46, Pusa Kisan Haat, IARI Pusa Campus New Delhi-110012
+91 981 083 9063
divavienterprises@gmail.com