100+

SHGs & FPOs partnered

1000+

Farmers & Weavers Empowered

100%

Natural & Authentic Products

About Us

At Divavi Gaon Ka Bazaar, we bring the heart of rural India to urban homes. Our journey is rooted in empowering farmers, SHGs, weavers, and artisans by helping them turn their skills into sustainable livelihoods. From natural foods to handmade crafts, every product tells a story of care, tradition, and community. We support rural producers with better packaging, logistics, branding, and digital tools to ensure they thrive in modern markets. More than a marketplace, Divavi is a movement building trust, creating opportunities, and connecting villages to cities through products made with love, honesty, and a deep respect for heritage.

What We Do

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Our Story

We believe that every village holds a story worth telling and every handcrafted product deserves a place in urban homes. What began as a small initiative to support farmers, SHGs, weavers, and artisans has evolved into a mission to connect rural India with mainstream markets, ensuring fair recognition and returns for grassroots producers.

From traditional turmeric growers and women led SHGs to skilled weavers, we work closely with communities, enabling them with technology, smart logistics, and improved packaging. Every product we deliver, be it cold pressed oil, honey, or a handcrafted stole carries a promise of quality, dignity, and impact. Divavi is not just a marketplace; it is a platform that builds bridges between rural creators and urban consumers, tradition and innovation, authenticity, and aspiration. Through trust, transparency, and collaboration, we aim to make rural India visible, valued, and vibrant.

Awards & Recognitions

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Powering Progress Through Partnerships

Resources

Our Team

Behind Divavi Gaon Ka Bazaar is a passionate and diverse team working together to uplift rural communities. Our initiative is supported by strategic advisors, scholars, researchers, and technocrats who bring expertise in agriculture, logistics, and digital innovation.

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Meet Our Changemakers

Our true strength lies in the hands and hearts of our changemakers the farmers, women-led Self-Help Groups (SHGs), artisan collectives, and Farmer Producer Organizations (FPOs) who bring rural India to life.

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Programs

At Divavi, our programs are rooted in empowering rural communities through market-ready solutions, branding, and capacity building. From training SHG women in Jharkhand to create export-ready sweets under SonChiraiya, to supporting Uttarakhand’s local producers under the Gullak initiative with packaging and storytelling for apple chutney and Badri ghee, we champion grassroots entrepreneurship. Through initiatives like the International Year of Millets, we helped rural women turn traditional knowledge into value-added millet products. At national platforms like G20 and AgriStartup Conclave, we proudly showcased these authentic creations. Each program reflects our mission: to build livelihoods by taking local voices and products global.

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Categories

Get in touch

    Contact Us

    Shop No. 46, Pusa Kisan Haat, IARI Pusa Campus New Delhi-110012

    +91 981 083 9063

    divavienterprises@gmail.com